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Student Recruitment CRM system at Lancaster University.

Prior information notice

Works

Directive 2004/18/EC

Section I: Contracting authority

I.1)Name, addresses and contact point(s)

Lancaster University
University House, Bailrigg
For the attention of: Angela Wearden
LA1 4YW Lancaster
UNITED KINGDOM
Telephone: +44 1524594087
E-mail:
Fax: +44 1524843087

Internet address(es):

General address of the contracting authority: https://www.in-tendhost.co.uk/lancaster/

Address of the buyer profile: http://www.lancs.ac.uk/depts/purchase/buyerprofiles.html

Further information can be obtained from: The above mentioned contact point(s)

I.2)Type of the contracting authority
Body governed by public law
I.3)Main activity
Education
I.4)Contract award on behalf of other contracting authorities
The contracting authority is purchasing on behalf of other contracting authorities: no

Section II.A: Object of the contract (Works)

II.1)Title attributed to the contract by the contracting authority:
Student Recruitment CRM system at Lancaster University.
II.2)Type of contract and location of works
Main site or location of works: Lancaster University.
UKD4
II.3)Information on framework agreement
The notice involves the establishment of a framework agreement: no
II.4)Short description of nature and scope of works
Lancaster University is located in North West England and is ranked in the top 10 universities in the UK and top 1 % of universities globally. It is recognised as outstanding in research, teaching and the student experience.
We are seeking to implement a technology solution to manage the relationship and interface with prospective students (both undergraduate and postgraduate), from enquirer through to registration and at this stage we are inviting providers of customer relationship management systems and services to express their interest in engaging with the University.
We want to implement a system that will help us meet our enrolment targets in the coming years. Our formal relationship with prospective students starts via a variety of mechanisms such as awareness raising campaigns, advertising, marketing and engagement with students through recruitment fairs, social media and events at feeder institutions in the UK and overseas and progresses through application and conversion phases right up until students arrive on campus. Meeting our enrolment targets will require systems that ensure these activities are joined up and that prospective students are targeted efficiently and effectively with a range of relevant information through appropriate channels, along with associated analytic tools to support decision making and optimization of our efforts.
The key areas for focus are enquiry management, engagement and conversion including application processing and management.
Some of the functionality considered to be highly important includes effective and appropriate contact data point collection and management, process work-flow, data import and export, data integration with existing systems, security, targeted communications which can be rules-based or template-based but customisable or personalisable, a full life-cycle view of the contact, intuitive user interfaces and accessibility on a diverse range of devices and highly effective Business Intelligence capability.
If you believe your organisation can help us by providing appropriate systems and services we would welcome the prospect of discussing the opportunity with you and encourage you to contact us.

Lots

This contract is divided into lots: no
II.5)Common procurement vocabulary (CPV)

48000000, 48100000

II.6)Scheduled date for start of award procedures and duration of the contract
II.7)Information about Government Procurement Agreement (GPA)
The contract is covered by the Government Procurement Agreement (GPA): no
II.8)Additional information:

Section III: Legal, economic, financial and technical information

III.1)Conditions relating to the contract
III.1.1)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:
III.2)Conditions for participation
III.2.1)Information about reserved contracts

Section VI: Complementary information

VI.1)Information about European Union funds
The contract is related to a project and/or programme financed by European Union funds: no
VI.2)Additional information:
VI.3)Information on general regulatory framework
VI.4)Date of dispatch of this notice:
8.4.2016