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Public Relations & Marketing Support.

Contract award notice


Directive 2004/18/EC

Section I: Contracting authority

I.1)Name, addresses and contact point(s)

University of Wales Trinity Saint David
Carmarthen Campus
For the attention of: Heidi Davies
SA31 3EP Carmarthen
Telephone: +44 1267676767

Internet address(es):

General address of the contracting authority:

Address of the buyer profile:

I.2)Type of the contracting authority
Body governed by public law
I.3)Main activity
I.4)Contract award on behalf of other contracting authorities
The contracting authority is purchasing on behalf of other contracting authorities: no

Section II: Object of the contract

II.1.1)Title attributed to the contract
Public Relations & Marketing Support.
II.1.2)Type of contract and location of works, place of delivery or of performance
Service category No 11: Management consulting services [6] and related services
Main site or location of works, place of delivery or of performance: South West Wales.

NUTS code UKL14

II.1.3)Information about a framework agreement or a dynamic purchasing system (DPS)
II.1.4)Short description of the contract or purchase(s)
The University of Wales Trinity Saint David recently announced plans to create a vibrant Waterfront Innovation Quarter in Swansea's SA1 development. The Swansea Waterfront Innovation Quarter (SWIQ) will be made up of purpose-built facilities for learning, teaching and applied research as well as social, leisure and recreation spaces. In addition to academic facilities, the University is aiming to develop innovative creative partnerships with other sectors to support its strategic intent and direction - with a focus on employability - and to ensure that the University's presence in the Waterfront Innovation Quarter is part of an integrated community.
The University wishes to secure the services of an established public relations company, preferably with higher education experience although this is not essential, in order to work closely with the project team, external advisers, and development partners, in order to craft, refine, and promote a range of narratives that will play a key and fundamentally important role in:
Raising the profile of the project and, through a process of proactive promotion and engagement, support the University in achieving its ambitious goals for the development of the Swansea Waterfront Innovation Quarter as an integral part of UWTSD.
Defining opportunities that will contribute towards completing and maximising the value of the development for the benefit of the University and the local communities served by the University in the region and further afield.
Ensuring that the project is aligned with the aims and objectives of the Welsh Government and Swansea Bay City Region, and that the project is able to make a contribution to the regional regeneration agenda
Assisting the University in articulating and, as a consequence achieving, the necessary innovative approach to PR and engagement that will help to secure the ultimate success of the project.
II.1.5)Common procurement vocabulary (CPV)

79416000, 79416100, 79416200

II.1.6)Information about Government Procurement Agreement (GPA)
The contract is covered by the Government Procurement Agreement (GPA): yes
II.2)Total final value of contract(s)
II.2.1)Total final value of contract(s)
Value: 156 384 GBP
Excluding VAT

Section IV: Procedure

IV.1)Type of procedure
IV.1.1)Type of procedure
Accelerated restricted
IV.2)Award criteria
IV.2.1)Award criteria
The most economically advantageous tender in terms of
1. Price. Weighting 40
2. Quality. Weighting 60
3. Methodology. Weighting 50
4. Interview. Weighting 50
IV.2.2)Information about electronic auction
IV.3)Administrative information
IV.3.1)File reference number attributed by the contracting authority
IV.3.2)Previous publication(s) concerning the same contract

Contract notice

Notice number in the OJEU: 2015/S 100-182822 of 27.5.2015

Section V: Award of contract

Lot title: Public Relations and Marketing Support
V.1)Date of contract award decision:
V.2)Information about offers
Number of offers received: 3
V.3)Name and address of economic operator in favour of whom the contract award decision has been taken

Mgb Public Relations
2 Princess Way
SA1 3LW Swansea
Internet address:

V.4)Information on value of contract
V.5)Information about subcontracting

Section VI: Complementary information

VI.1)Information about European Union funds
VI.2)Additional information:
(WA Ref:34351).
VI.3)Procedures for appeal
VI.3.1)Body responsible for appeal procedures
VI.3.2)Lodging of appeals
VI.3.3)Service from which information about the lodging of appeals may be obtained
VI.4)Date of dispatch of this notice: